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ESGIN - Comunicações em encontros científicos e técnicos

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http://hdl.handle.net/10400.11/52

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Percorrer ESGIN - Comunicações em encontros científicos e técnicos por Domínios Científicos e Tecnológicos (FOS) "Ciências Sociais"

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  • Industry digitalization technological developments in forest machines towards forestry 4.0
    Publication . Sampaio, Carlos; Torres, Pedro; Farinha, Luís
    This paper describes a case study, where the applicability of digital tools helps an SME to implement the concepts of Industry Digitization, reinforcing its entrepreneurial activity. We adopted a qualitative research methodology, through a case study, involving a research project for the digitization of the industry and technological developments in forest machines towards forestry 4.0. The case study reveals an example of technological improvements that solve a concrete problem and open the doors of a product to new markets, new customer demands , opening new market horizons through digitally based entrepreneurial practices.
    2022Documento de conferência Acesso aberto Ver mais
  • Market orientation and business performance: Finding past, present and future trends
    Publication . Sampaio, Carlos; Sebastião, João Renato; Régio, Mónica
    The positive relationship between Market orientation and business performance has been widely reported in market orientation literature. However, there are mixed evidences about the effects of environmental factors such as market, economic or technologic turbulence and competitive intensity in this relationships. The current worldwide constrains in supply chains due to COVID-19 pandemic and the war in Ukraine are causing severe effects in economies around the world. This study uses bibliometric methods, specifically an analysis to the co-citation network and a thematic analysis to market orientation published literature, to understand the current state-of-the-art of the research field. It also advices managers on how to create superior value to customers and superior business performance and proposes a set of future research lines.
    2022Comunicação em conferência Acesso aberto Ver mais