Letters as corporate visual identity signs

Raposo, Daniel; Silva, Fernando Moreira da; Herrera, Eduardo

http://hdl.handle.net/10400.11/885

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Authors

Raposo, Daniel

Silva, Fernando Moreira da

Herrera, Eduardo

Abstract(s)

Although the domain of Corporate Visual Identity (CVI) is based on the strategic, design and operational levels, this research relates to a greater extent with the first two, omitting the third.

Keywords

Corporate identity Visual identity

URI

http://hdl.handle.net/10400.11/885

Citation

RAPOSO, D. ; SILVA, F. ; HERRERA, F. (2010) - Letters as corporate visual identity signs. In International Conference in Design and Graphics, 1st, Lisboa, 27-29 Oct. - Technological challenges for design and graphic printing : book of proceedings. Lisboa : ISEC : IPT. P. 210-215.