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Publication
Moda como comunicação e expressão artística : o design de autor em Dino Alves
| Name: | Description: | Size: | Format: | |
|---|---|---|---|---|
| 8.78 MB | Adobe PDF |
Abstract(s)
O presente relatório inserido na área de Design Moda, nasce da vontade da mestranda de explorar a moda de autor, numa vertente teórico-prática.
Isto deve-se ao facto de ser notado pela mestranda que, durante o seu percurso académico, primeiramente na licenciatura em Lisboa e, presentemente, no mestrado em Castelo Branco, o ensino prepara os alunos para processos de criação muito metódicos, mas sem nunca se perceber se no panorama real acontece da mesma forma, e se a ponte entre design e criatividade é feita de igual maneira.
Assim, a proposta de estágio num atelier, neste caso Dino Alves Atelier, serve para perceber como alguém, neste caso, Dino Alves, cuja formação nada teve a ver com Design Moda, se torna num dos nomes referência do Design Português; quão diferente é a sua metodologia relativamente às que são ensinadas a nível académico; como a ligação entre moda e arte continua a localizar-se numa fronteira tão ténue, mas ainda assim gera tantas controvérsias devido ao facto de ser também design.
Para dar resposta aos objetivos é necessário uma contextualização e definição de conceitos, tais como arte, comunicação, moda, performance. Um cruzamento entre estas noções é necessário para perceber em que ponto nos encontramos, e confrontando esses paralelismos com a realidade vivenciada no atelier, se a hipótese de eliminar as barreiras entre arte e design – tratando o produto/espectáculo de moda como forma de arte, enquanto elo de ligação à mensagem do autor – é viável para o aumento da credibilidade da marca moda no seu mercado.
Abstract: This report inserted into Fashion Design area, was born with the will from the graduate student to explore Author Fashion Design in a theoretical and practical way. This is related to the fact that during the academic path of the student, first during the degree in Lisbon and presently attending Masters in Castelo Branco, education prepares us (students), with a very methodical process of creation but we never realize if in the real world is the same way that it works, and if the bridge between design and creativity is made on same way. Thereby, the internship at a atelier house, in this case, Dino Alves Atelier, which his training had nothing to do with Fashion, will help to understand how he becomes one of the reference names in Portuguese Fashion Design; how different his method is from the one's are taught academically; and because the relationship between fashion and art is still located in such a fine line still generates many controversies due to the fact that it is also design. To meet the objectives is necessary a contextualization and a definition of concepts. Such as art, communication, fashion, performance. A cross between these notions to help us realize in what point we are,and confronting these parallelism with the reality experienced in the atelier, to analyse the possibility to eliminate the barriers between art and design, to treat the product / fashion show as an art form, and creating a link through the message of the author is a viable response to increase the fashion credibility and its market.
Abstract: This report inserted into Fashion Design area, was born with the will from the graduate student to explore Author Fashion Design in a theoretical and practical way. This is related to the fact that during the academic path of the student, first during the degree in Lisbon and presently attending Masters in Castelo Branco, education prepares us (students), with a very methodical process of creation but we never realize if in the real world is the same way that it works, and if the bridge between design and creativity is made on same way. Thereby, the internship at a atelier house, in this case, Dino Alves Atelier, which his training had nothing to do with Fashion, will help to understand how he becomes one of the reference names in Portuguese Fashion Design; how different his method is from the one's are taught academically; and because the relationship between fashion and art is still located in such a fine line still generates many controversies due to the fact that it is also design. To meet the objectives is necessary a contextualization and a definition of concepts. Such as art, communication, fashion, performance. A cross between these notions to help us realize in what point we are,and confronting these parallelism with the reality experienced in the atelier, to analyse the possibility to eliminate the barriers between art and design, to treat the product / fashion show as an art form, and creating a link through the message of the author is a viable response to increase the fashion credibility and its market.
Description
Relatório apresentado à Escola Superior de Artes Aplicadas do Instituto Politécnico de Castelo Branco e à Faculdade de Arquitetura da Universidade de Lisboa para cumprimento dos requisitos necessários à obtenção do Grau de Mestre em Design de Vestuário e Têxtil.
Keywords
Moda de autor Estágio Arte Comunicação Author fashion design Internship Art Communication