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Publicação
As redes sociais e a administração pública
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Orientador(es)
Resumo(s)
A realização deste estudo tem por objetivo saber se as redes sociais têm impacto na Administração Pública. Nesse sentido, comparou-se o caso português e americano (Administração de Barack Obama). Pretendeu-se ainda desmistificar o conceito de Web 2.0 enquanto plataforma de comunicação bilateral e refletir sobre o surgimento de novos espaços públicos participativos em ambiente digital. Para se compreender a velocidade a que a internet se torna viral, recorreu-se a alguns resultados obtidos de pesquisas efetuadas por entidades ligadas à Sociedade do Conhecimento. As ferramentas Web 2.0 têm incentivado a deliberação, a partilha de conhecimentos, a participação do público e a inovação. Neste sentido, é importante que as empresas, os cidadãos e a Administração Pública estejam preparados para a segunda geração da World Wide Web como meio de interação e comunicação, construindo aquilo que classificamos de conhecimento coletivo.
ABSTRACT: This study aims to know whether social networks have an impact on public administration. The portuguese and american case (Obama Administration) are compared. It is also intended to demystify the concept of Web 2.0 as two-way communication platform and reflect on the emergence of new public spaces in the digital environment. To understand the speed at which the internet becomes viral we resorted to some results of research carried out by entities linked to the Knowledge Society. Web 2.0 tools have encouraged deliberation, knowledge sharing, public participation and innovation. In this sense it is important that enterprises, citizens and Public Administration are prepared for the second generation of the World Wide Web as a mean of interaction and communication, by constructing what we classify as collective knowledge.
ABSTRACT: This study aims to know whether social networks have an impact on public administration. The portuguese and american case (Obama Administration) are compared. It is also intended to demystify the concept of Web 2.0 as two-way communication platform and reflect on the emergence of new public spaces in the digital environment. To understand the speed at which the internet becomes viral we resorted to some results of research carried out by entities linked to the Knowledge Society. Web 2.0 tools have encouraged deliberation, knowledge sharing, public participation and innovation. In this sense it is important that enterprises, citizens and Public Administration are prepared for the second generation of the World Wide Web as a mean of interaction and communication, by constructing what we classify as collective knowledge.
Descrição
Palavras-chave
Redes sociais Administração pública E-governo E-participação Social networks Public administration E-government E-participation
Contexto Educativo
Citação
CARVALHO, Dina Sofia Martins ; DANIEL, Ana Cristina Marques (2015) - As redes sociais e a administração pública. GESTIN. ISSN 1645-2534. Ano 13, nº 12, p. 135-147.
Editora
Escola Superior de Gestão de Idanha-a-Nova